As someone who’s never really been into or done cold calling, I find it really challenging. I don’t think I’m terrible at it; in fact, I’ve always seen myself as a ‘people person,’ haha. Does anyone have any advice, tips, or strategies for selling SaaS? I’m not just looking for help with cold calling, but with any form of selling or marketing. That said, cold calling seems like the best approach for B2B. It’s a CRM-based SaaS, if that helps.
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making cold calls What helped me get over my nervousness was reading C-execs first thing in the morning when I was an exhausted, foggy, morning breathless mess. There was certainly nothing to fear if I could have a productive conversation at my lowest point with a high-ranking official of a major corporation.
Many people have built million-dollar SaaS businesses without cold calling. If cold calling isn’t your thing, explore other marketing strategies that suit you better.
To have a demand generating service do it for you, pay them. Ensure that your performance goals and metrics are adequate.
You fear rejection, worry that your product isn’t solving a problem, or dread hearing things you don’t want to. That’s just human nature. Don’t take it personally; instead, embrace the feedback and use it to improve.
As a self-employed salesperson and marketer, I would advise you to do the following:
Invest in creating pre-sales content that explains your services to potential customers in a clear and concise manner.
Make a perfect client profile and follow it.
Offer futures rather than features.
Establish a daily pattern of interacting with at least 30 to 50 people.I can make the cold reach out for you if you need any additional assistance. Glad to talk about