I’m in the process of validating one of my ideas by launching a website with a signup form. The website has pages that clearly explain the product and its benefits, a pricing page, and a link to a form where users can register their interest. I also ran a small Google Ads campaign ($30 a day) targeting relevant search keywords. So far, I’ve had 10 signups out of 360 visitors.
Do you think this is a good conversion rate to suggest that the idea has the potential to become viable?
It’s important to consider your specific situation and set benchmarks that fit. For instance, if you’re launching a new product in a competitive market, you might need a higher conversion rate to prove the idea’s success.
Getting a conversion rate of 10 out of 360 visitors (about 2.8%) is a solid start. It’s not sky-high, but it shows your idea is hitting the mark with your audience.
Here are a few things to think about: Industry Benchmarks - Check how your rate stacks up against the average for similar products or services. Target Audience -The characteristics and habits of your audience can affect how well your conversions are doing.
